Uncle Beef
Uncle Beef website image refresh and Filmed Beef Masterclass
RVDS Media worked with Uncle Beef to refresh the product imagery across their website and we filmed a Beef Masterclass.
The products were strong.
The visuals needed structure.
Before
Inconsistent product imagery
• Mixed backgrounds
• Uneven lighting
• No clear visual system
• Premium cuts didn’t feel premium online
The approach
A consistent visual system
We rebuilt the site imagery with a clear goal.
• One angle
• One background
• One clean look across all categories
Every image was designed to work as a product tile, not just a standalone photo.
After
Clear, product-first visuals
• Easy to browse
• Easy to compare
• Designed for ecommerce
The result
A website that feels intentional.
Products that stand out without distraction.
A digital storefront that matches the quality of the butcher counter.
